Crayola crayon color

Crayola Wild Strawberry #FF43A4

Crayola Wild Strawberry is shown here as #FF43A4, the commonly published value for the crayon. It is a light vivid pink in the pink family. In OKLCH it sits at lightness 0.685, chroma 0.236 and hue 353.9°. The nearest CSS named color is deeppink (#FF1493), ΔE2000 4.3 away.

Relative luminance
0.2795
OKLCH L · C · h
0.685 · 0.236 · 353.9
Best text
Black 6.59:1
Hue family
Pink

#FF43A4 color codes

HEX
#FF43A4
RGB
rgb(255, 67, 164)
HSL
hsl(329, 100%, 63%)
OKLCH
oklch(0.685 0.236 353.9)
OKLab
oklab(0.685 0.235 -0.025)
CIELAB (D65)
L* 59.85, a* 76.54, b* -9.88
XYZ (D65)
X 49.95, Y 27.96, Z 37.88
CMYK (naive)
cmyk(0%, 74%, 36%, 0%)

CIELAB and XYZ use the D65 white point; CSS lab() uses D50, so paste the OKLCH or HEX value into stylesheets. CMYK here is a plain formula with no press profile.

Crayola is a trademark of Crayola LLC, which this site is not affiliated with. The value is the commonly published sRGB rendering of the crayon, not a Crayola specification.

Legibility

Contrast: is #FF43A4 accessible?

Black text on it reaches 6.59:1, passing AA. White text manages only 3.18:1, enough for large text only.

WCAG 2 gives the same ratio whichever color is the text; APCA does not, so its Lc changes sign and size with polarity.

Open the Contrast System
  • Black text on it

    6.59:1

    • AA passes
    • AA large passes
    • AAA fails
    • APCA Lc +46
  • White text on it

    3.18:1

    • AA fails
    • AA large passes
    • AAA fails
    • APCA Lc −63
  • As text on black

    6.59:1

    • AA passes
    • AA large passes
    • AAA fails
    • APCA Lc −44
  • As text on white

    3.18:1

    • AA fails
    • AA large passes
    • AAA fails
    • APCA Lc +57

Nearest versions that pass 4.5:1

  • For text on white

    #DE1789 4.57:1

    Darkening its OKLCH lightness from 0.69 to 0.60 reaches 4.57:1 on white, keeping the hue.

  • For text on black

    #FF43A4 6.59:1

    It already reaches 6.59:1 on black, so no change is needed.

Checking another pair? Use the Contrast Checker.

Studio

Adjust #FF43A4 live

Move lightness, chroma and hue in OKLCH, or drag on the map. The map is every lightness and chroma at the current hue: sRGB inside the solid area, Display P3 out to the dashed line.

The studio needs JavaScript.

Scale

Shades and tints of #FF43A4

Eleven OKLCH lightness steps at this hue, each with its contrast against white and black. #FF43A4 sits at step 400.

  1. 50#FFF1F6
    White
    1.09
    Black
    19.16
  2. 100#FFE2ED
    White
    1.21
    Black
    17.35
  3. 200#FFC4DB
    White
    1.48
    Black
    14.17
  4. 300#FF99C4
    White
    1.98
    Black
    10.60
  5. 400This color#FF43A4
    White
    3.18
    Black
    6.59
  6. 500#E72690
    White
    4.13
    Black
    5.07
  7. 600#C60078
    White
    5.71
    Black
    3.67
  8. 700#9F005F
    White
    7.95
    Black
    2.63
  9. 800#760045
    White
    11.31
    Black
    1.85
  10. 900#4F002D
    White
    15.32
    Black
    1.37
  11. 950#2F0019
    White
    18.50
    Black
    1.13

Under each step, white and black text on it; a bold figure passes 4.5:1.

Gamut

How vivid #FF43A4 can get

At its lightness and hue, sRGB reaches OKLCH chroma 0.236; #FF43A4 uses 100% of it. Display P3, which many recent phones and laptops show, reaches 0.305 there: 29% more.

0.00.20.40.60.80.20.40.60.8 460480500520540560580600620
  • sRGB
  • Display P3
  • Rec. 2020
  • Dominant wavelength
OKLCH chroma
0.236
sRGB edge
0.236
Display P3 edge
0.305
Rec. 2020 edge
0.372
Dominant wavelength
Complementary 501 nm
Excitation purity
54%
Chromaticity
x 0.4314, y 0.2415
  • This color#FF43A4
  • Most vivid in sRGB#FF43A4
  • Most vivid in Display P3oklch(0.685 0.305 353.9)

On a screen without Display P3 the last tile shows the sRGB edge instead.

Use the wider color where screens show it
.accent {
  color: #ff43a4;
}
@media (color-gamut: p3) {
  .accent { color: color(display-p3 1 0.1203 0.642); }
}

Mixing

Mixing #FF43A4

Each row is the same mix worked out in a different space, with the halfway color at its end. sRGB, which older CSS gradients use, can sag gray or dark in the middle; OKLab keeps the lightness steps even; OKLCH holds chroma and hue as it goes.

White #FFFFFF

  • sRGB50%#FFA1D2
  • OKLab50%#FFABD1
  • OKLCH50%#FFB1D0

Black #000000

  • sRGB50%#802252
  • OKLab50%#63143D
  • OKLCH50%#63143D

Its complement #00B393

  • sRGB50%#807B9C
  • OKLab50%#B58D9C
  • OKLCH50%#C29000
In CSS
/* A gradient and a mix, worked out in OKLCH */
background: linear-gradient(in oklch, #ff43a4, white);
color: color-mix(in oklch, #ff43a4 50%, white);

In use

#FF43A4 in an interface

A button, a link, a heading, a focused field, an icon and a chart line in this color, on a light page and a dark one. Each check is a WCAG 2 contrast minimum: 1.4.3 for text, 1.4.11 for the rest.

Light page

  • Button labelText, 4.5:16.59:1 Passes
  • Link and body-size textText, 4.5:13.18:1 Fails
  • Large headingLarge text, 3:13.18:1 Passes
  • Icons, borders and focus ringsNon-text, 3:13.18:1 Passes

For text on this page, the nearest shade that passes is #DE1789 4.57:1

Dark page

  • Button labelText, 4.5:16.59:1 Passes
  • Link and body-size textText, 4.5:15.87:1 Passes
  • Large headingLarge text, 3:15.87:1 Passes
  • Icons, borders and focus ringsNon-text, 3:15.87:1 Passes

Color vision

How #FF43A4 looks with color blindness

Protanopia changes it most, ΔE2000 35.2; tritanopia changes it least, 11.2.

Simulated with Machado et al. (2009) at full severity, in linear light.

Simulate a whole page What each type sees
  • Protanopia

    No working red (long-wavelength) cones

    #677AA7 ΔE2000 35.2

    Distinct

    Reads as muted blue

  • Deuteranopia

    No working green (medium-wavelength) cones

    #9C9DA0 ΔE2000 28.5

    Distinct

    Reads as gray

  • Tritanopia

    No working blue (short-wavelength) cones

    #FF2F6E ΔE2000 11.2

    Distinct

    Reads as vivid pink

  • Achromatopsia

    No cone color vision; lightness only

    #909090 ΔE2000 28.3

    Distinct

    Reads as gray

Pairing check

Checked against its complement, #00B393. Their lightness contrast is only 1.19:1, so where hue collapses, add a label, icon or pattern.

VisionThe pairΔE2000Verdict
Normal vision#FF43A4 · #00B39357.8Stays distinct
Protanopia#677AA7 · #ACA69131.8Stays distinct
Deuteranopia#9C9DA0 · #9A99954.1Easily confused
Tritanopia#FF2F6E · #00B5AA70.3Stays distinct
Achromatopsia#909090 · #9E9E9E4.5Easily confused

Harmony

Color harmonies for #FF43A4

Its complement is #00B393, a light soft cyan, on the cool side of the wheel.

Hue rotations in OKLCH, mapped into sRGB by trimming chroma so hue and lightness stay put.

Open the Harmony Studio
  • Base#FF43A4
  • Complement#00B393

Complementary

Open in Harmony Studio
  • −30°#DC57EA
  • Base#FF43A4
  • +30°#FF5758
  • Base#FF43A4
  • +120°#9AA300
  • +240°#00A7E4
  • Base#FF43A4
  • +150°#00BA25
  • +210°#00AEBB

Split-complementary

Open in Harmony Studio

Code

Design tokens

Ready-to-paste tokens in six formats. Rename them to fit your system.

CSS custom property

:root {
  --color-crayola-wild-strawberry: #ff43a4;
}

Tailwind config

// tailwind.config.js
module.exports = {
  theme: {
    extend: {
      colors: {
        'crayola-wild-strawberry': '#ff43a4',
      },
    },
  },
};

Tailwind v4 theme

/* app.css — Tailwind CSS v4 */
@import "tailwindcss";

@theme {
  --color-crayola-wild-strawberry: oklch(0.685 0.236 353.9);
}

Design token (W3C DTCG)

{
  "color": {
    "crayola-wild-strawberry": {
      "$type": "color",
      "$value": {
        "colorSpace": "srgb",
        "components": [1, 0.2627, 0.6431],
        "hex": "#ff43a4"
      },
      "$description": "Crayola Wild Strawberry"
    }
  }
}

SwiftUI color

import SwiftUI

enum Palette {
    static let crayolaWildStrawberry = Color(.sRGB, red: 1.000, green: 0.263, blue: 0.643, opacity: 1)
}

Jetpack Compose color

import androidx.compose.ui.graphics.Color

object Palette {
    val CrayolaWildStrawberry = Color(0xFFFF43A4)
}

Matches

The nearest match in each system

The closest CSS name, Tailwind shade, RAL Classic paint and Crayola crayon by ΔE2000; under 2 is hard to tell apart side by side. RAL and Crayola values approximate physical colors.

Tools

Open #FF43A4 in the tools

Each opens over this page. More colors live in the Color Library, and every color page is listed on the hub.